This September, the retail world turns its attention to Paris for NRF 2025: Retail’s Big Show Europe. For the first time, NRF brings its flagship event to Europe—and Blue Yonder will be there in full force.
As retailers, manufacturers and logistics providers across EMEA face growing complexity, one theme keeps surfacing: AI readiness. From optimizing grocery assortments to streamlining DIY supply chains, leaders are asking the same question: How can we get AI ready today to meet tomorrow’s challenges?
At Blue Yonder, we believe the answer starts with a connected, cognitive supply chain—one that unites data, decisions and execution. By connecting teams, systems, and workflows, businesses can make smarter decisions from source to shelf and back. The result? Greater efficiency, lower costs, faster execution, and shopping experiences that keep customers coming back.
What to expect from Blue Yonder at NRF Europe
We’re bringing our best thinking and real-world customer stories to Paris. Don’t miss:
- Big Ideas session with Maxeda & Sainsbury’s: From grocery aisles to DIY shelves—how retailers get AI ready
Tuesday, Sept. 16, 2025: 16:15–16:45, Room 4
In this exclusive customer panel, leaders from Maxeda DIY Group and Sainsbury’s will share how they’ve harnessed AI-powered supply chain and retail solutions to drive measurable business outcomes. Discover how they’re navigating market volatility, transforming planning processes and delivering exceptional customer experiences while improving operational efficiency. - Big Ideas session with Morrisons: Driving forecast accuracy and reducing waste
Thursday, Sept. 18, 2025: 11:00–11:30, Room 2
Hear how Morrisons is improving forecast accuracy and minimizing waste with AI-driven insights. - Live demos at our booth
See the innovations we unveiled at ICON 2025 brought to life in Paris. From AI-powered agents that help you make smarter, faster decisions, to reimagined user experiences that simplify the complex, to connected execution across planning, logistics, and order management—we’re showing how sustainability and efficiency can go hand in hand.


