定价

精准、智能、自动的优化定价

Blue Yonder 定价和促销解决方案能协助企业在最大程度上优化定价，进而增加盈利、减少损耗和退货。利用外部实时的价格、降价和生鲜数据，生成各渠道、网点和顾客细分的洞察信息，实现定价和促销优化。 BY 可帮助您在整个商品生命周期内以无与伦比的速度和准确性调节顾客响应，实现业务目标。

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使用案例

Pricing is flexible and adaptable, and built on a highly automated execution of strategy outcomes. It manages your end-to-end strategy by measuring price elasticity and forecast demand, and then automating pricing. Take your strategy to the next level with machine learning that computes the true influence of price on demand to predict price changes and impact on demand forecast.

Real Time

Calculate store-specific item price elasticities alongside multiple demand factors and delivers prices in near real-time without re-engineering existing processes.

Market

Optimize prices for every channel and product according to consumer demand, brand loyalty and local conditions.

Clearance

Deliver more profitable store specific markdown prices for seasonal and de-listed products using cutting edge AI/ML that continually measures demand and price elasticity.