MIG Fashions Higher Profits with Blue Yonder’s Pricing Solution
Marketing Investment Group (MIG) is a leading European retailer of footwear and clothing, with more than 400 stores and over 20 ecommerce platforms. From everyday pricing to markdown, Blue Yonder’s AI-enabled, automated lifecycle pricing solution allows MIG to optimize hundreds of prices daily, based on real-time sales data, consumer insights and external information like weather. The results? Higher margins, reduced inventory and fewer markdowns.