Alnatura Grows Revenues via Optimal Product Placement

With revenues of $1.28 billion, Alnatura is an organic supermarket chain that operates 139 supermarkets in 65 cities across Germany.By relying on Blue Yonder solutions in category management, as well as space and floor planning, Alnatura has driven greater planning accuracy and automation. The results include a 29%reduction in overstocks, a 6% decrease in out-of-stocks and a 4% revenue increase for fresh foods.