Creating a Flexible Supply Chain at Western Digital

As Western Digital’s business grew, they needed to migrate from homegrown, spreadsheet-based planning tools to robust, scalable solutions that would support their expanding original equipment manufacturer (OEM) channels and retail presence. Western Digital sought an integrated advanced planning solution that would help them maintain profitable growth and maximize margins while continuing to meet customer demand and increase customer satisfaction. They chose Blue Yonder’s Luminate™ Planning solution to transform their planning processes.