Retailer CRV Increases Shopper Intelligence with Blue Yonder

One of the largest retailers in China, CRV’s goal is understand and meet shopper needs across more than 3,000 stores in multiple formats. CRV relies on category management, demand, fulfillment and replenishment solutions from Blue Yonder to create connected, consistent, consumer-centric plans via a closed-loop process. Blue Yonder’s industry-leading forecasting algorithms and machine learning capabilities are built to manage localization, seasonality, fashion trends and other demand complexities.