Picture it: The year is 2022, and although we’re no longer at the height of COVID-19, it has very much changed the way we think, behave and shop. Pre-pandemic, technology certainly played a big role in retail, but now it’s clear that tech is the heart of the future of the entire industry.
The pandemic not only accelerated the growth of technology initiatives—10 years of e-commerce growth happened in 90 days—it also made one thing clear: The old playbook no longer applies. Shopping behaviors and fulfillment methods changed overnight and are still evolving into multidimensional experiences. While there will be challenges ahead for retailers small and large, there will also be opportunities to thrive.
Let’s take a closer look at three technology trends that will shape retail for years to come as the shadow of the pandemic permanently alters the course for consumer shopping.